How to Make an App Store Preview Video
You don't need to record your screen or learn a video editor to make a preview video — a single screenshot and a scroll animation is enough for most listings.
Try Mockly FreeStart with your best screen
Pick the screenshot that best shows your app's core value — usually the main dashboard, a key feature, or a results screen. Export it at full device resolution from your app or design file.
Frame and animate it
Upload the screenshot to Mockly, choose the matching device frame, and set the scroll mode. Human-fixed pacing works well for a preview video, pausing briefly on each section so viewers can actually read it before it moves on.
Export and upload
Export at 1080p MP4 and upload it directly to App Store Connect or the Google Play Console in the preview video slot of your listing.
Frequently asked questions
Yes — a static screenshot is enough. Mockly's scroll animation creates the motion by moving the image within the device frame rather than requiring a live recording.
Apple allows up to 30 seconds; most effective preview videos run 10-20 seconds, long enough to show real value without losing the viewer's attention.
No, most App Store preview videos autoplay muted, so the visual pacing of the scroll animation matters more than any audio track.